App Development FitPlus
FitPlus: Custom Fitness App Development Case Study
A fitness and diet app that gives every user a personalised plan, expert content and a community to stay on track.
- Industry
- Fitness and wellness
- Product
- Personalised fitness and diet app
- Platform
- Mobile app
- Services
- App design and development
Round 01 Warm-up
About FitPlus
Keeping a healthy lifestyle is hard in a fast-paced world. The app, built under the working name Jyim, was conceived as a complete fitness companion that gives users personalised fitness and diet plans.
Its aim is to change how people approach their fitness goals by offering tailored exercise experiences, expert content and nutrition guidance in one place.
Round 02 The fight card
Problem vs product
The challenge. The brief identified four problems that hold users back.
Our approach. Each problem was answered with a matching product decision.
Challenge
Limited variety
A narrow range of content limits how much users can explore and learn.
Approach
Diverse content categories
Introduce a wide range of categories so users can learn across many topics.
Challenge
Complex interfaces
Cluttered, complicated screens reduce engagement.
Approach
Simpler interface
Simplify the interface to raise engagement.
Challenge
Weak sharing
Inadequate sharing options limit social interaction.
Approach
Better sharing
Improve sharing to encourage social interaction.
Challenge
No progress tracking
Without visible progress, users lose motivation.
Approach
Progress tracking
Add progress tracking features that keep users motivated.
Round 03 The plan
Key features
Reminders and goal setting
Users set goals and get reminders that keep them on schedule.
Personalised fitness plans
Workout plans tailored to each user's goals.
Customised diet plans
Diet plans built around the user's needs.
Nutritional database
A food and nutrition reference to support healthy choices.
In-app community
A community space where users connect and support each other.
Progress tracking
Users see how far they have come and stay motivated.
Round 04 Inside the app
Three modules, one routine
JyimCast
Expert insights and tips for the user's fitness journey.
Find Your Fit
Tailored workouts, recipes and tips that help users reach their goals.
NutriFusion
Recipes matched to each user's goals and nutritional needs.
Ringside Client testimonial
In the client's words
Final bell Result
Results
Client satisfaction
The client was delighted with the app, singling out its user-friendly interface, social sharing and the motivating progress tracking.
Corner team Tools
Tech stack
Design
Kit bag Design system
The FitPlus visual language
A high-energy palette of yellows and ambers on near-black, set in a geometric sans, so every screen feels like a gym floor: bold, bright and easy to read mid-workout.
Palette
- #FFE200Golden YellowPrimary actions and highlights
- #FFC100ArtyClick AmberProgress and secondary highlights
- #F4AC1ASquashGradients and badges
- #E6E6E6Light GreyText and dividers on dark
- #121212Jet BlackApp background
Typography
Futura Std
Headings, labels and body · shown here in Jost, an open stand-in
- 400 Regular
- 500 Medium
- 600 Semibold
ABCDEFGHIJKLM abcdefghijklm 0123456789
UI components
- dumbbell
- salad
- timer
- flame
- trophy
- users
- bell
- chart column
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